News — small business

#the100dayproject : handmade card 70/100 : never give up

Posted by Kerry Wills on

#the100dayproject : handmade card 70/100 : never give up

but in all seriousness, i couldn't do what i do without the help of this guy. during show season he's right there with me, doing all the heavy lifting and talking me up to anyone and everyone. he's great at feedback and at suggesting ideas for things i would never think of and i love when he keeps me company in the craft castle. he encourages me to spend far too much money on new supplies ["because you need them, obviously" is one of his go-to lines] and he's one of the most incredible humans i've ever met. so it's well deserved that he earns employee of the month. love you babe!

okay...onto the card for today! the inspiration wheel landed on heat embossing and sometimes that intimidates me. however, i decided to try a few different things. 

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#the100dayproject : handmade card 68/100-2 : can'ts into cans

Posted by Kerry Wills on

#the100dayproject : handmade card 68/100-2 : can'ts into cans
those feelings sparked some positive ideas and inspiration for today's card. the wheel landed on 'one layer' and i have a new stamp set that i've been itching to get out of the packaging. [side note on new products - there are going to be a plethora of new ideas and products because i went *slightly* overboard supporting small crafty businesses this weekend!]

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#the100dayproject : handmade card 67/100-2 : sending smiles

Posted by Kerry Wills on

#the100dayproject : handmade card 67/100-2 : sending smiles
i saw this graphic on instagram today and i shared it in my stories - it's absolutely so true. i know i still have a lot to learn about this business and i spend so much time researching and planning and i'm amazed at how intricate the algorithms are for social media - but these few things, these are so accurate. it might not seem like you're doing much, but sharing, hearting, commenting and saving posts does so much to help [my] exposure. the more people that can find me or hear how awesome you think i am, the better! 

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#the100dayproject : 64/100-2 : holiday tags

Posted by Kerry Wills on

#the100dayproject : 64/100-2 : holiday tags
speaking of the craft castle, i was busy all day long. i've been making new items that will go live on friday morning in my online shop and i'll be sharing all the details [including sales and promo codes] tomorrow!

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#the100dayproject : handmade card 20/100-2 : thanks

Posted by Kerry Wills on

#the100dayproject : handmade card 20/100-2 : thanks
i was pretty jazzed when the inspiration wheel landed on pattern play today - i've been itching for a reason to use coordinating patterns. one of my favorite ways to do this is to utilize 6x6 paper pads. generally speaking, the colors coordinate and often share patterns/themes that mix well together. plus, the designs are smaller than traditional 12x12 pages so they look amazing on cards! 

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